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Sloan Industry Studies

Book Promotion

The Sloan Foundation and the Committee for Industry Studies are pleased to announce a program of grants to enhance promotional support for books that exemplify scholarly research in industry studies. Funding is available to augment the normal promotional efforts expected from the book's publisher. These grants may be used to support a variety of communications and outreach activities designed to raise awareness of the book and its message. Books published within the last year and/or books soon to be published are eligible. Applications are accepted year-round.

The process for applying is flexible and streamlined. You may submit a short (2-3 page) proposal to Gail Pesyna or Frank Mayadas, in which you include a description of the book, the name of the publisher and expected publication date, the level of promotional activity that the publisher will provide; and what specific, additional promotional activities you are proposing, along with a budget for each activity.

You must also include an excerpt(s) from the book indicating the major findings and conclusions as a separate attachment (5-10 pages). The excerpt should clearly demonstrate why this is an outstanding example of industry studies research. It should also show that sound and substantive conclusions have been drawn from observations and direct contact with people in industry. This use of fieldwork, and its significance in reaching the book's conclusions, must be clearly apparent. It is not necessary to send a copy of the book itself or the page proofs at the time of your submission.

The proposals will be reviewed by a small group of industry studies researchers, chaired by Ken Kraemer of the Committee for Industry Studies. If additional information (such as the page proofs from a yet-to-be published book) is required, one of us will contact you. Decisions will follow quickly.

If you have any questions, please contact Gail Pesyna (pesyna@sloan.org) or Ken Kraemer (kkraemer@uci.edu).